About Saralex
Saralex started because we are both the kind of people who enjoy figuring things out, especially the digital side of business that most people feel overwhelmed by.
Running a brand today means wearing a lot of hats. Website, marketing, SEO, branding, content, systems, data, tech. It adds up fast. The big picture with Saralex is simple. We hold those hats for you so you can focus on actually running your business.
We help bring structure to the chaos and turn scattered ideas into something clear, functional, and aligned.
Alex Rodriguez
Web Development and Technical Systems
Alex handles the technical side of Saralex, making sure websites and digital systems actually work for growing businesses. He builds websites that are fast, reliable, and optimized for SEO, whether it’s a simple informational site or a full e-commerce platform. Every site he builds is designed to scale and perform, helping brands get found online and convert visitors into customers. Beyond building websites, Alex manages the behind-the-scenes logistics of starting or moving a business online. He sets up domains and hosting, handles email migration, configures integrations, and organizes systems so everything runs smoothly from day one. His work ensures that the technical foundation supports branding, marketing, and business growth without any hidden headaches.
Sara Mcguire
Marketing, Seo, and Brand strategy
Sara leads the marketing and branding side of Saralex, making sure every business we work with not only looks good online but is actually seen and found. She is passionate about SEO and data-driven strategy, because data doesn’t lie. Every decision she makes is guided by what works, not what sounds trendy. She helps brands find their voice, create consistent content, and build marketing systems that actually perform. From developing a visual identity to managing social media and optimizing content for search engines, Sara focuses on keeping everything aligned, clean, and on-brand. She also knows how to translate complex technical setups into marketing strategies that feel effortless for the client. Whether it’s refining an existing brand or building a new one from the ground up, Sara ensures that marketing, SEO, and branding all work together to support growth and engagement. The result is a cohesive digital presence that attracts the right audience and drives real results.
